This isn't a joke. There's a big misunderstanding to how most brands approach Twitter. Traditional marketing mindsets fail hard. Even successful Facebook strategies can flop when deployed on Twitter. Twitter has a unique set of differences which make it a heavy weapon for finding your potential customers and capturing their attention and business. We're going to walk through how to take advantage of those differences to effortlessly run a successful Twitter account.
Shaun grew up in St. Louis, MO and started playing saxophone when he was in Kindergarten. After graduating college, he worked with CNN for their Strategic Marketing Department.
In 2008, he started boom. reactive. focusing on content-based digital marketing and Social Media.
He also works with the sustainable urban farming company, BathtubTuna. He oversees environmental projects and assists with the marketing and social media.
In his spare time, he plays a lot of Ultimate Frisbee and enjoys backpacking.
It really can be 8 minutes. The class will take a little longer, and your first day or two might be intense, but maintaining the strategy we focus on in this class really can be done in 8 minutes (or less) a day and still be effective. "Toilet Twitter God" didn't seem like a great title, though.
There's no tricks to our approach. We analyzed how celebrity accounts, large companies, and successful startups use the features of Twitter to gain loyal followers and brand zealots, and we boiled that down into a formula that is repeatable and scalable. It just takes a bit of different thinking than you're probably used to, even for Social Media.
Your customers are waiting for you or your competition. Who's going to get there first?
"Shaun is a visionary. I like how he takes problem solving to a whole other level. His perspective is inspirational, and I highly recommend his work to those seeking his services." Rochelle Brandvein, via LinkedIn
"Shaun sees things differently than most. His intelligent sense of humor, refreshing candor and ambition come across in everything he does, personally or professionally. My work and career have been better because of him." Tony Paske, via LinkedIn
"Shaun and I worked on several projects. His dedication to the job, combined with his creativity and ability to find unique solutions made him a huge asset. I would recommend him to any organization. (Except my competitors!)" Tom Metsa, via LinkedIn